A landing page has one job: someone who has never heard of you understands the offer and knows what to do next. You cannot check that yourself, because you already know. This run points an agent at the page and puts it to eight weighted groups.
One URL, one pass, in a real browser.
Each group reads the page cold and answers the same three questions.
Can the group state, in its own words, what is being offered? A clarity score per group, not one average — clarity usually holds for two groups and collapses for a third.
Groups say who they think the page is addressed to. When that answer does not match your intended buyer, that is the finding.
An appeal score plus the reasoning behind it: what would need to be true, or be said, before this group would take the next step.
An illustration of the format only. This is not a real customer result, not a benchmark and not a claim about any page — the numbers here are made up to show the layout.
| Group (illustration) | Clarity | What they said (illustration) |
|---|---|---|
| Group A | High | Understood the offer on the first screen; read the page as being for their own line of work. |
| Group B | Medium | Understood what it is, not who it is for; wanted the price before the form. |
| Group C | Low | Could not say what is being sold after one pass; assumed it was aimed at larger companies. |
It is not an accessibility audit, a performance benchmark or a security test, and it cannot get past two-factor authentication, SMS codes or captchas.
The eight groups are simulated. There are no real respondents, no statistical significance, and this is not fieldwork. No accuracy figure has been published for any of it — /accuracy explains why, and what we intend to run instead.
Live prices, per run, one-off, no subscription. The first check is free and needs no account. In dollar markets the ladder is $12 / $25 / $39; in euro markets €9 / €19 / €29.
Quick review
$12
A short report per population group, based on what you submit.
Extensive
$25
The full breakdown per group: first impression, friction, what they need, and clarity and appeal scores.
In-depth
$39
A runner opens your URLs in a browser and clicks through the product, with a step-by-step journey and screenshots.
The product page: the agent run, the report, and the three tiers.
Read the comparisonThe wider version: a set of URLs rather than one page.
Read the comparisonWhy this is a prediction of reaction and not a measurement of behaviour.
Read the comparisonNo accuracy figure is published, and this page explains what we intend to run instead.
Read the comparisonOne check costs nothing and needs no account. You see the format of the output before you decide whether it is worth paying for a full run.
Start the free check