Reynard vs AskRally:subscription or pay per run

    Both tools simulate an audience reacting to something you are about to ship, so the interesting difference is not the concept — it is how you buy it and how the output is framed.

    Side by side

    Structural differences only. Where a figure would be a guess, it is left out.

    Core idea

    AskRally
    Simulated audience reacting to your input
    Reynard
    Simulated audience reacting to your input

    Commercial model

    AskRally
    Subscription
    Reynard
    One-off per run

    Cost of a single question

    AskRally
    Whatever the plan costs that month
    Reynard
    The price of that one run

    Getting started

    AskRally
    Account and plan first
    Reynard
    Free check, no account

    Fit for continuous use

    AskRally
    Built for teams asking questions all week
    Reynard
    Built for the decision in front of you today

    Panel construction

    AskRally
    Audience you configure
    Reynard
    Weighted on public population data: CBS plus Mentality groups (NL), Census Bureau plus value segments (US)

    Output

    AskRally
    Audience reactions
    Reynard
    Acceptance score per segment, quotes per segment, region and segment breakdown, PDF and Markdown report

    When to pick AskRally

    There are decisions where AskRally is the right tool and Reynard is not. These are those decisions.

    You ask questions every week

    A subscription is the cheaper and simpler choice once simulated audience checks are a standing part of how your team works. Paying per run stops making sense at some volume.

    You want one workspace for a team

    Seat-based products are built around shared history, saved audiences and collaboration. Pay-per-run is built around a single decision.

    You want to configure the audience yourself

    Reynard deliberately fixes its panel to public population weighting, which is a constraint. If you need to hand-build an audience, a configurable product suits you better.

    What Reynard gives you

    Every run returns the same shape of output, whichever market you point it at.

    • A weighted cross-section of the market rather than whoever happened to answer — the Dutch panel is built on CBS population data plus the eight Mentality value groups, the US panel on Census Bureau data plus eight value segments.
    • An acceptance score for the idea, price or campaign you submitted, broken down per segment instead of as one average.
    • Quotes per segment: the reasoning behind the score, in the words of that group, so you can see why a segment rejects something.
    • Region and segment breakdowns, so a national 'yes' does not hide a regional 'no'.
    • A downloadable report (PDF and Markdown) you can paste into a deck or a ticket.
    • A result in roughly the time it takes to read this page, at a per-run price, with a free first check and no account.

    The honest limit

    Reynard is a simulation. It is not fieldwork, it carries no statistical significance, and it cannot replace talking to a customer. Treat it as a fast, structured second opinion that tells you where to look — not as evidence.

    Keep reading

    Run the free check first

    One check costs nothing and needs no account. You see the format of the output before you decide whether it is worth paying for a full run.

    Start the free check